Conscious Swimwear

Our commitment to the Environment

Our dedication to sustainability goes beyond a mere commitment—it's the heart of the brand. From the very beginning, when we first envisioned our swimsuits with pockets, we knew our innovative designs must prioritize the planet first. We are constantly striving to make conscious choices in every aspect of our brand's consumption.

Plastic and trash scattered on the beach, illustrating pollution and environmental impact. The image highlights the need for sustainable practices and responsible beach management.
Plastic and trash scattered on the beach, illustrating pollution and environmental impact. The image highlights the need for sustainable practices and responsible beach management.

Eco Friendly Fabrics

Our journey to sustainability begins with the fabric of our swimsuits. We proudly use recycled polyester fabric sourced from Italy, renowned for its exceptional quality and minimal environmental impact. By repurposing existing materials, we reduce waste and lessen our carbon footprint, ensuring that our swimwear not only serves you but also serves the planet.

Plastic and trash scattered on the beach, illustrating pollution and environmental impact. The image highlights the need for sustainable practices and responsible beach management.
Plastic and trash scattered on the beach, illustrating pollution and environmental impact. The image highlights the need for sustainable practices and responsible beach management.

Recyclable Packaging

Every detail of our packaging is designed with sustainability at the forefront. We use 100% cotton bags printed with soluble ink, which are gentle on the environment and reusable. Our packaging sachets are made of recycled paper and are 100% recyclable, featuring soluble ink that dissolves without leaving harmful residues. Our swing tags are crafted from recyclable materials, ensuring they can be easily repurposed after use. Additionally, we use a protective sticker for our swimsuits to maintain hygiene, made from recyclable paper to further minimize waste.

UpandDownn eco friendly packaging.

Ethical Production

Our products are made in a small in-house production unit in Mumbai, India. We are proud to ensure that all workers are paid fair wages and provided with good working conditions. This ethical approach supports the local community and our values of fairness and responsibility.

Our dedication to the environment doesn’t end here. We're constantly exploring new ways to reduce our environmental impact and improve our sustainability practices. Each step we take is a step towards a more sustainable future, one where fashion and environmental responsibility go hand in hand.